George Oates from Flickr has an outstanding article about online community building over at A List Apart. What resonates with me most is the  relevance of Oates’ thoughts for those of us building communities in the offline world. In particular, I wonder what the church might look like if we considered the fact that 95% of what people interact with online is generated by other users, not site administrators. We could hardly say the same thing of religious worship services, Bible studies, etc. Here’s a quick taste of what Oates has to say, I hope it wets your appetite:

People don’t like being told what to do. We like to explore, change things around, and make a place our own. Hefty design challenges await the makers of websites where people feel free to engage; both with the system itself and with each other. Embrace the idea that people will warp and stretch your site in ways you can’t predict—they’ll surprise you with their creativity and make something wonderful with what you provide.
–George Oates